{"id":7479,"date":"2026-06-06T20:22:16","date_gmt":"2026-06-06T18:22:16","guid":{"rendered":"http:\/\/shmuel"},"modified":"2026-06-20T00:41:18","modified_gmt":"2026-06-19T22:41:18","slug":"mediawan","status":"publish","type":"post","link":"https:\/\/marinepoiraton.com\/en\/mediawan\/","title":{"rendered":"Mediawan Habillage d’espaces"},"content":{"rendered":"


Conception et r\u00e9alisation graphique d’habillage d’espaces de bureaux
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R\u00e9alisation : Octobre – Novembre 2020
Collaboration : Yemanja
Client : Mediawan<\/p>\n\n\n\n

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Ce projet consiste en l\u2019habillage graphique de l\u2019int\u00e9gralit\u00e9 d\u2019un \u00e9tage du si\u00e8ge parisien de Mediawan, en collaboration avec le studio Yemanja.<\/p>\n\n\n\n


D\u00e9ploy\u00e9e \u00e0 travers diff\u00e9rents supports (murales, stickers et vitrophanies) l\u2019intervention s\u2019inscrit dans une approche globale de l\u2019espace, en lien direct avec les usages et les circulations du lieu.<\/p>\n\n\n\n

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La direction artistique s\u2019inspire de l\u2019univers de Mediawan et de ses activit\u00e9s li\u00e9es au cin\u00e9ma et \u00e0 la production audiovisuelle. Les compositions \u00e9voquent les notions de narration, de montage et de s\u00e9quence, \u00e0 travers un jeu de cadrages, de rythmes et de superpositions.<\/p>\n\n\n\n

Pens\u00e9 comme un parcours visuel, le projet accompagne les d\u00e9placements au sein de l\u2019\u00e9tage, alternant entre zones immersives et respirations plus minimalistes. Les transparences des vitrophanies et les jeux d\u2019\u00e9chelle permettent de cr\u00e9er des effets de profondeur, en \u00e9cho au langage cin\u00e9matographique.<\/p>\n\n\n\n

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\u00c0 la crois\u00e9e entre signal\u00e9tique, design graphique et intervention artistique, cet habillage transforme les espaces de travail en un environnement dynamique et identitaire, en r\u00e9sonance avec l\u2019imaginaire du cin\u00e9ma.<\/p>\n\n\n\n

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